Los Rios Promise Foundation
Encouraging donors by showing their impact.
The Los Rios Colleges Foundation came to 3fold Communications with the need for a content suite that would inform and persuade potential donors to give to the Los Rios Promise.
The Los Rios Promise guarantees that two years at any Los Rios college will be tuition-fee free for all first time, full-time students. Additionally, the Los Rios Promise mitigates opportunity costs for students who commit to going to school full-time, especially for low-income students who may have to cut back on the number of hours they work. The Los Rios Promise provides a $500 scholarship to students with the most financial need so they can work less and focus on their futures.
Working with a bank of content provided by the Foundation, I edited, curated, finessed, and wrote additional content to be both enticing and informative. I then worked with a graphic designer and brand manager to lay out the content and ensure these pieces worked both together as a suite and on their own.
The information in these pieces showed potential and returning donors how their funds directly impact students through narratives, visual data, and student testimonials.
